Postcard Printing Services Postcards are a cost effective method of mail marketing and a creative resource for entrepreneurs. Most companies will find the convenience of sending a full color postcard can boost repeat business. Dentists and health care professionals can use color postcards as reminders for scheduled visits.
Discount Postcard Printing Services ThePrintWave.com offers many different standard postcard sizes. In the event that you do not see your postcard size, please visit our custom quote page and type in your information. You will receive an estimate via e-mail in less than 24 hours.
Postcards (4/4) Post Cards 3.5" x 8.5" Post Cards 4.25" x 5.5" Mini-Post Cards 2.75" x 4.25" Post Cards 4" x 6" Post Cards 4.25" x 6" Post Cards 4.25" x 11" Post Cards 5.5" x 8.5" Post Cards 6" x 9" Post Cards 8.5" x 11" Post Cards 8.5" x 14"
Postcards are printed on 12PT gloss cover stock. Full color on both sides (4/4) with multiple coating options. Our most common request is a gloss aqueous coating on both sides. Expected turn around time is 2 business days after your proof has been approved.
Postcards are a low cost method for getting your message out to current or potentially new customers. The graphic design work necessary to produce an impressive postcard is minimal and in many cases may include just your company logo or branded symbol. Discount postcard printing is also available for budgeting a new marketing plan or when advertising new products and services quickly to current customers.
Reasons why postcards are friendly and personal ways to communicate with your customers:
Message is visible and impacting easier than stuffing, sealing and stamping envelopes. Easier than stuffing, sealing and stamping envelopes. We offer postcard templates for all postcards sizes. Cheaper than brochures and sell sheets.
Postcard Design Ideas
When designing your postcard campaign, keep in mind some simple guidelines that can help maximize your message deliverability and minimize your cost.
The message should be brief and focus on the customer's benefits. Unless you’re attempting to promote or brand your product or service, the customer's needs are the most important aspect. Stay on topic and focus on why the customer should be interested. Don’t riddle the postcards with ‘Buy Now’s and ‘Call Now’s but keep the phone number and website large and visible.
Most people will simply glance at a postcard so you only have a second or two to grab their attention. Think of how business cards are useful in combining the power of a physical card with a marketing message and contact info. Develop an impact headline so that most individuals will feel a need to review some of the details. This will encourage the prospect to call or visit the web page. Your copy should be friendly, as if you’re sending a postcard to a friend but if you can say everything in a three- or four-word tag line then do it. They will have read the entire postcard in less time than it takes to open a sealed envelope offer.
Of course, include all pertinent contact information, phone, e-mail, web site and coupon codes, depending on the campaign. If you’re marketing your website, include the URL as large text and end your copy with a reference to the web site address as well. Otherwise a nice sized ‘Call Now’ will do.
Postcard Marketing
Marketing with postcards is a cost-effective method of delivering a brief sales presentation or new product announcement. By placing your company name, logo and branded message on a postcard, you can effectively place that information in the hands of thousands of potential customers and increase brand recognition.
Using a small code, you may track results and sales with some creative marketing and by including incentives. Add a numbering scheme on each discount postcard printing order and have your customer bring in the postcard for a discount or free offer. Use this information as a follow-up on future mailings to your customers.
With web site marketing, you can include the code that identifies the postcards mailed out in a certain time period. Couple this with e-mail marketing and you can continue to offer incentives to returning customers while expanding your customer base. Discount Postcard Printing can also be beneficial in the following ways:
Branding and Logo Recognition Appointment Reminders New Product Announcements Seasonal sale reminders Customer appreciation discounts
When attempting to generate leads, postcards can assist your sales staff with quality leads. Other tools such as pocket folders and brochures will help to convert prospects into customers.
Start In-House and Stay in Communication
Depending on you’re business needs, most companies will prefer to stay in contact and promote from within. Word of mouth is a very powerful method of advertising and many times a postcard pinned to a corkboard in your customer's office has led to more sales. When looking for services, most people will ask their business partners first before spending time hunting for a quality company.
The best mailing list your company has is the current customer list. They have purchased before and are happy with the customer service. A well-timed postcard reminder to these individuals can have them ordering again. With a service such as postcard printing, you can lower your printing cost while retaining quality and customer service.
ThePrintWave.com offers discount postcard printing while specializing in full-color postcards, custom business card printing, flyers, catalogs, door hangers, posters, tri fold brochures or sell sheets, custom presentation folders and takeout menus. We also provide you the option to request a custom quote for your items that do not fit the pricing page provided.
